E-Commerce in the 21st Century:Mobile App Trends

Posted on 28th Aug 2018 16:59:22 in

Greetings it has being a while since we have updated the blog.I hope you are all well and that whatever you are pursuing in life whether it be life,school,business that all is going well for you as you build something with the fabric of your life.I want to dedicate this blog post to someone special,very near & dear to me and who truly is a special part of my life.MAZVITA I pray and hope that as you ascend through university and you build your life and future to become a successful financial professional in the near future just know that you have my total 125% love & support...don't mind the hard times or the hell weeks because they are meant to build you up to become the professional and woman of God you where created to be.I am dedicating this particular blog post to you,I LOVE YOU and I hope you enjoy reading it a much as I did creating it.

To understand all about 21st Century Mobile App trends,it would be wise to first of all define what a mobile application is and what E-Commerce is all about.Offcourse unless you live in cave or underground away from civilization you have seen or handled a mobile application.Smartphones & mobile applications have become so much a part and parcel of the fabric of 21st century society,they have and are continuing to help ease communication,service provision amongst other functions.According to Techopedia, "A mobile application,most commonly referred to as an app,is a type of application software designed to run on a mobile device,such as a smartphone or tablet computer.Mobile applications frequently serve to provide users with similar services to those accessed on PC's." And to define e-Commerce according to Wikipedia, "E-Commerce is the activity of buying or selling of products on online services or over the Internet. Electronic commerce draws on technologies such as mobile commerce,electronic funds transfer(ETF),supply chain management,internet marketing,online transaction processing,electronic data interchange(EDI),inventory management systems and automated data collection systems.There are three areas of e-commerce: online retaiing, electric markets and onine auctions." Dear reader to help you understand the dynamic of an E-commerce ecosystem in it's contextual framework and the associated areas that is the purpose of the diagram below:

E-Commerce Ecosystem

Now I know you might be asking the question "Now that you have explained what E-Commerce is all about,how does it tie in with 21st Century Mobile app trends and how does it help in business development and generating revenue?"

The expansion of e-Commerce on the global information super highway(the Internet) is rising at unprecedented rates whilst market demand is going through the roof.E-Commerce giants such as Alibaba.com,Ebay.com,Amazon.com to name a few have literally become household names over the last 10-15 years and have become financial juggernauts raking in billions for the enterprise and the founders themselves and show no sign of slowing down anytime soon. According to Statista.com, private consumers globally are more familiar with business to consumer (B2C) e-commerce category which includes online retail or online shopping. In 2017, an estimated 1.66 billion people worldwide purchased goods online. During the same year, global e-retail sales amounted to $2.3 trillion U.S. dollars and projections show a growth of up to $4.48 trillion U.S. dollars by 2021. In the Asia-Pacific region, e-retail sales accounted for 12.1 percent of retail sales in 2016 but ony for 1.8 percent of retail sales in the Middle East and Africa. As i'm sure you can see the potential for E-commerce to generate millions and billions in profit revenues in Africa is quite ridiculous to say the least due to many African e-commerce marketplaces being virtually virgin spaces that are yet to be exploited.

From the way I see it the key differentiator in e-Commerce business is the evolution of mobile apps. With growing marketplace of dedicated e-Commerce mobile app development, it has made life simpler for a global customer base to make purchases online. Mobile apps have heped in enhancing shopping mobility because by virtue of having a smartphone and internet connectivity,one can do their shopping via an E-Commerce mobile app virtually anytime and anywhere. Thanks to technological advances, a website can now act as a visual storefront, an online brochure and an ever expanding digital catalogue presenting information to potential customers. Beow I would also like to outline major advantages that will boost a business to grow and expand exponentially by having a branded E-commerce mobile application to sell their goods,services and provide timely information to help customers make a decision in regards to making a purchase.

  • There are no time barriers for online shopping as it is virtually open 24/7/365. Cutomers can log in at anytime in whatever part of the world they live in to check out product information or to place an order,to pay through payment gateways or make a purchase and some E-commerce firms even deliver the goods right to a customer's doorstep e.g. the American based e-Commerce juggernaut Amazon.com
  • Customers are alerted about new stocks,pricing changes,discounts through instant email alerts or mobile app notifications much the same way Whatsapp operates.
  • E-Commerce mobile application development saves time for both customers and retailers because one may not always e withing reaching distance of a brick and mortar establishment.
  • Instant communication through chat-bots which provide online customer support.There are conversational bots offering customised internet shopping experiences to one and all. AI (Artificial Intelligence),algorithms and a conversational UI (User Interface) ensure that customers remain connected whilst carrying out online deals and transactions.

To finish off this blog post I would like to share with you dear reader about E-Commerce ecosystem and Mobile Advertising ecosystems so that it makes sense of the sheer power and reach of e-commerce mobile applications:


E-Commerce Ecosystem components

THE MOBILE ADVERTISING ECOSYSTEM (Taken from Business Insider Intelligence)

Mobile Advertising Ecosystem Components

 Well there you have it ladies and gentleman,I hope it is clear and concise but more importantly I hope you can now comprehend why having an e-commerce based mobile application for your business will help take your brand into the stratosphere and become a major success like E-commerce behemoths Alibaba.com and Amazon.com to name a few.We here at NMap Technologies specialize in creating custom made mobile applications to suit your needs,style and taste. PLEASE feel free to get in touch with us through our CONTACT US link at the top of our main home page so we can help you grow your business online,we look forward to doing business with you..until the next blog post stay healthy and happy and don't give up chasing your dreams.


Lloyd Mapuranga

NMap Technologies